ROLE ··········· Creative Direction
AGENCY ········· Grabarz & Partner
CLIENT ········· Burger King
DATE ··········· March 2023


King Charles III – The Burger King

Turning a real King into
our brand ambassador.

From March 29th - 31st, King Charles made his first state visit
to Germany. An event that had the whole world looking to Berlin. We saw it as our chance to make the King our latest brand ambassador. With the help of our cardboard crown, redesigned to mimic the famed St Edward’s crown.





About me


I love travelling and immersing myself in new environments, observing how culture shapes design.
This pursuit took me on a journey around the globe when I joined
 Miami Ad School in 2015.

Since then I worked with lots of talented people and won some awards at agencies such as:

Ogilvy / Tokyo
droga5 / New York
Kolle Rebbe / Hamburg
Jung von Matt / Hamburg
Antoni / Berlin
Grabarz & Partner / Hamburg


Concepting:
Creating accessible and desirable ideas at the heart of brands.
Art Direction: Supervising and unifying the artistic vision of the idea throughout the project.
Design:
Crafting contemporary, purpose-driven visual solutions.
Production:
Orchestrating the production and rollout of the idea from start to finish.