ROLE ··········· Art Direction & Concept
AGENCY ········· Kolle Rebbe
CLIENT ········· Lufthansa
DATE ··········· September 2018
Walk-In Ads
Turning advertising media into augmented reality portals.
In collaboration with Shazam, we turned advertising media into Augmented Reality portals: Users can walk right in the ad and roam freely in stunning destinations where they are presented with special flight offers.
About me
I’ve always been hooked on storytelling and worldbuilding, whether it's in video games, films, or even trading card games... Yes, hit me up if you wanna play a round of Magic! The attention to detail and clever twists that make these worlds actually feel alive inspire me every day to turn ideas into memorable emotional experiences.
In 2015 I joined Miami Ad School and since then I worked with lots of talented people and won over 100 awards at agencies such as:
Ogilvy / Tokyo
droga5 / New York
Kolle Rebbe / Hamburg
Jung von Matt / Hamburg
Antoni / Berlin
Grabarz & Partner / Hamburg
In 2015 I joined Miami Ad School and since then I worked with lots of talented people and won over 100 awards at agencies such as:
Ogilvy / Tokyo
droga5 / New York
Kolle Rebbe / Hamburg
Jung von Matt / Hamburg
Antoni / Berlin
Grabarz & Partner / Hamburg
Strategy:
Finding and transforming creative insights into relevant narratives and platforms.
Finding and transforming creative insights into relevant narratives and platforms.
Creative Direction:
Shaping the overall creative vision while empowering teams to deliver bold and effective work.
Shaping the overall creative vision while empowering teams to deliver bold and effective work.
Concept:
Developing emotional ideas and concepts grounded in the identity of the brand.
Developing emotional ideas and concepts grounded in the identity of the brand.
Art Direction:
Ensuring visual integrity of concepts for compelling executions across all touchpoints.
Ensuring visual integrity of concepts for compelling executions across all touchpoints.